Fashion blogs, fashion videos and many other forms of social media are now more popular than ever. It's a niche that will always exist because, face it, we will always have to dress ourselves and looking your best has been important for generations. Independent journalists enthusiastic about the fashion realm realize this and are sprouting up all over the internet.
Does it take extensive runway knowledge and designer clothes to be a fashion tips hit online? No. It just takes a dedication to the niche and a loyalty to your fan-base.
Check out xJOLE who I discovered today on YouTube. She's a 20-year-old girl from Toronto. She showcases her everyday outfits. She shows viewers what's in her closet and how to accessorize. She wears clothes from affordable outlets like Forever 21. And, she creates these videos without leaving her own bedroom. It's low-budget, simple, real and she gets thousands of hits! She even has a blog.
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